Breathe eCig Corp. (OTCMKTS:BVAP) Recovers

After a red streak in the second half of May that nearly sliced the share price of Breathe eCig Corp. (OTCMKTS:BVAP) in half, the company caught a break yesterday. BVAP managed to close green in double digits for the first time in a month. By the closing bell the stock was 17% up at $0.10 per share.

The company’s daily volume peaked to an all-time record of 3.3 million shares. BVAP is a former unsuccessful mineral exploration venture, which changed course and switched names and ticker symbols in early 2015. The last few weeks have been a non-stop barrage of Twitter posts and PR, informing of BVAP stepping up its vaporizer business and preparing for product launches.

The balance sheet the company put up in its latest quarterly for the three months ended March contains the following:

  • $134 thousand in cash
  • $773 thousand in current liabilities
  • ZERO in quarterly revenues / zero since inception
  • $1 million in quarterly net loss

Those figures are not exactly the sort that would inspire enduring enthusiasm in traders. However, the company is doing its best to do just that, with its latest PR informing that 100,000 “units” of its new product will arrive next week ahead of a New York product launch. So far all that investors have to rely on is the company’s promise of delivering outstanding quality, paired with what BVAP calls ‘social responsibility’ in its products.

Speaking of product launches, BVAP‘s Twitter account put up two identical photos of a company van parked in the same spot, which will allegedly be used for the vaporizer launches in New York. However, the more recent photo was quite likely photoshopped, with the overlapping image of the man and woman bleeding into what should have been the gap above the high-suspension vehicle’s rear tire and with the overlayed image being much crisper than the rest of the photo. While we cannot know why the second image was altered, it’s never a good sign when a company does this sort of thing in general.

Whether BVAP will pull through with its product and indeed register its first ‘meaningful’ revenues, as the PR calls it, remains to be seen.

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