Terra Tech Corp (OTCMKTS:TRTC) Stops Slide at a Dime

In yesterday’s session Terra Tech Corp (OTCMKTS:TRTC) managed to step on the brakes and stop the slide that shaved nearly 30% off the company’s share price over the course of five consecutive sessions. TRTC opened with a gap up, assisted by a new press release, then ran even higher but tripped ahead of the closing bell, barely managing a green close, a fraction of a percent up.

The press release in question concerned TRTC engaging the services of KCSA Strategic Communications to develop and launch an investor relations program that should help better communicate the company’s short and long-term plans to its existing and potential shareholders. It’s always refreshing when the entity cited in an OTC company PR actually has a website and a portfolio of past clients, as well as an online presence outside of the press release, and this is one such case.

Last Friday TRTC dropped another press release informing of a new certification that its Edible Garden branch obtained from the Global Food Safety Initiative – an “industry-driven initiative”, as described in the release. The rest of the PR was somehow spun into a cannabis story, even though there was no real TRTC cannabis-related news to convey. Investors were not thrilled and the company dropped nearly 4% on the day the news came out.

Hopefully with the help of KCSA TRTC‘s efforts will indeed be given a little more transparency. It’s not that the company is doing anything shady, it’s just that information on its initiative to open its retail, production and cultivation marijuana locations in Nevada is a little scarce.

TRTC is just weeks away from the anticipated launch of its first dispensary, assuming everything is going according to play and there are no further delays. The market seems to be waiting for results before buying into the excitement of having an OTC company operate its own dispensary for the first time.